A brand built on believing in children
Tootie's World™ is a joyful children's learning and adventure brand centered on confidence, creativity, curiosity, kindness, imagination, and growth.
Mission
Every child is born with incredible strengths inside them. The T.O.O.T.I.E. Way™ helps children discover, strengthen, and celebrate those strengths.
Vision
To inspire children to discover the incredible strengths they already have inside, empowering them to grow into confident, kind, courageous, and compassionate individuals who make a positive difference in the world.
Promise
Where Learning Grows From Within™
What we're building
Books and activities today; games, collections, community celebrations, and new adventures in Amethyst Falls™ tomorrow.
Learning
New book series, activity books, coloring books, printables, and lesson ideas.
Interactive
Educational games, quizzes, challenges, scavenger hunts, and seasonal events.
Products
Plush toys, collectibles, apparel, school supplies, journals, and gift collections.
Community
Tootie's Purple Club™, reading challenges, celebrations, and book launches.
Picnic in Heart Meadow™
Every good day starts together
Tootie turns every day into a chance to learn, create, and grow — Where Learning Grows From Within™.
Every child is born with incredible strengths inside them. The T.O.O.T.I.E. Way™ helps children discover, strengthen, and celebrate those strengths.
Where Learning Grows From Within™